One day in 1918, in his quest to increase the efficiency of his team and discover better ways to get things done, Charles M. Schwab arranged a meeting with a highly-respected productivity consultant named Ivy Lee. Schwab brought Lee into his office and said, “Show me a way to get more things done.”
“Give me 15 minutes with each of your executives,” Lee replied.
“How much will it cost me,” Schwab asked.
“Nothing,” Lee said. “Unless it works. After three months, you can send me a check for whatever you feel it’s worth to you”.
This incident gave birth to what is called “The Ivy Lee Method”
During his 15 minutes with each executive, Lee explained his simple method for achieving peak productivity:
1. At the end of each work day, write down the six most important things you need to accomplish tomorrow. Do not write down more than six tasks.
2. Prioritize those six items in order of their true importance.
3. When you arrive tomorrow, concentrate only on the first task. Work until the first task is finished before moving on to the second task.
4. Approach the rest of your list in the same fashion. At the end of the day, move any unfinished items to a new list of six tasks for the following day.
5. Repeat this process every working day.
The strategy sounded simple, but Schwab and his executive team gave it a try. After three months, Schwab was so delighted with the progress his company had made that he called Lee into his office and wrote him a check for $25,000.
What makes Ivy Lee method so effective?
It forces you to make tough decisions. I don’t believe there is anything magical about Lee’s number of six important tasks per day. It could just as easily be five tasks per day. However, I do think there is something magical about imposing limits upon yourself. I find that the single best thing to do when you have too many ideas (or when you’re overwhelmed by everything you need to get done) is to prune your ideas and trim away everything that isn’t absolutely necessary. Constraints can make you better. Lee’s method requires you to focus on just 6 critical tasks and ignore everything else. Basically, if you commit to nothing, you’ll be distracted by everything.